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Product Detail & Benefits

Description:

HEED is a definite "step up" and welcome departure from the seemingly endless number of powdered sports drinks available to endurance athletes. One of the primary flaws inherent with most sports drinks is their reliance on simple sugars as the carbohydrate source. The use of simple sugars such as glucose, sucrose, and fructose not only severely limits the amount of calories that can be efficiently digested and utilized for energy, but also may cause wild fluctuations in energy levels. HEED's complex carbohydrate formula, on the other hand, allows you to obtain the ideal amount of calories you need, providing a more consistent and longer lasting energy supply, and without putting you at risk for the stomach distress commonly caused by simple sugars.

HEED also provides a complete, easily assimilated electrolyte profile—not just salt and potassium, which comprise the electrolyte "profile" of most other drinks. For many athletes under normal conditions, one or two scoops of HEED will completely fulfill electrolyte requirements (in addition to caloric requirements). For other athletes, the electrolyte profile in HEED will provide an excellent base from which additional Endurolytes can be added to completely satisfy electrolyte needs. With added chromium polynicotinate for maintaining stable blood glucose levels and l-carnosine for buffering lactic acid, HEED is truly in a class of its own in the world of powdered sports drinks.

So whenever a sports drink is your preferred choice, "heed" your body's desire for a superior fuel. HEED is the only choice you need to make!

Benefits:

HEED sports drink comes in the following delicious flavors: Strawberry, Melon, Mandarin Orange, Lemon-Lime, and Unflavored.

Sports drinks have been around a long time, and for many athletes they're more convenient than energy gels. Unfortunately, most sport drinks are not much more than artificially colored sugar water that does little to aid your performance and even less for your health. That is why we developed HEED as a healthy alternative; HEED's subtle tasting, complex carbohydrate formula goes down easily and supplies you with consistent, long-lasting energy and the electrolytes you need to keep pushing the pace. No citric acid is added to the formula, so it will not burn your throat or stomach. HEED's sweeteners, stevia and xylitol, are actually good for you; xylitol is especially beneficial for helping promote oral health. The full-spectrum, amino acid-chelated electrolyte profile helps satisfy your body's mineral requirements. L-carnosine and chromium polynicotinate help to buffer lactic acid and support stable blood glucose levels. If you prefer sports drinks over energy gels or like to use a combination of the two, try HEED and find out what a sports drink done right can do for your athletic performance.

FAQ Hammer Nutrition Fuels, what they are and how to use them

Less is more!
We listened to your input and feedback and reduced the size of our containers, while retaining the same amount of powder content within.

Nutrition Labels:

HEED Lemon-Lime
Supplement Facts
Serving Size: 29 g (Approx 1 Level Scoop)
1 Level Scoop: 47.0 cc = 3.2 Tbsp = 9.5 tsp
  Amount Per Serving % Daily Value
Calories 100
Total Carbohydrate 27 g 9%*
Sugars 2 g
Vitamin B6 9 mg 431%
Calcium 57 mg 6%
Magnesium 31 mg 8%
Manganese 2 mg 98%
Chromium 25 mcg 21%
Chloride 33 mg 1%
Sodium 40 mg 2%
Potassium 25 mg 1%
Glycine 31 mg
L-Carnosine 50 mg
Tyrosine 11 mg
*Percent Daily Values are based on a 2,000 calorie diet.
†Daily Value not established.
Ingredients: Maltodextrin, Xylitol, Natural Flavor, Calcium Chelate, Salt, L-Carnosine, Stevia, Glycine, Magnesium Chelate, Potassium Chelate, Tyrosine, Pyridoxine Hydrochloride, Manganese Chelate, Chromium Polynicotinate.
This product is processed in a facility that also processes Dairy & Soy products.
HEED Mandarin Orange
Supplement Facts
Serving Size: 29 g (Approx 1 Level Scoop)
1 Level Scoop: 47.0 cc = 3.2 Tbsp = 9.5 tsp
  Amount Per Serving % Daily Value
Calories 100
Total Carbohydrate 27 g 9%*
Sugars 2 g
Vitamin B6 9 mg 431%
Calcium 57 mg 6%
Magnesium 31 mg 8%
Manganese 2 mg 98%
Chromium 25 mcg 21%
Chloride 33 mg 1%
Sodium 40 mg 2%
Potassium 25 mg 1%
Glycine 31 mg
L-Carnosine 50 mg
Tyrosine 11 mg
*Percent Daily Values are based on a 2,000 calorie diet.
†Daily Value not established.
Ingredients: Maltodextrin, Xylitol, Natural Flavor, Calcium Chelate, Salt, L-Carnosine, Stevia, Glycine, Magnesium Chelate, Potassium Chelate, Tyrosine, Pyridoxine Hydrochloride, Manganese Chelate, Chromium Polynicotinate.
This product is processed in a facility that also processes Dairy & Soy products.
HEED Melon
Supplement Facts
Serving Size: 29 g (Approx 1 Level Scoop)
1 Level Scoop: 47.0 cc = 3.2 Tbsp = 9.5 tsp
  Amount Per Serving % Daily Value
Calories 100
Total Carbohydrate 27 g 9%*
Sugars 2 g
Vitamin B6 9 mg 431%
Calcium 57 mg 6%
Magnesium 31 mg 8%
Manganese 2 mg 98%
Chromium 25 mcg 21%
Chloride 33 mg 1%
Sodium 40 mg 2%
Potassium 25 mg 1%
Glycine 31 mg
L-Carnosine 50 mg
Tyrosine 11 mg
*Percent Daily Values are based on a 2,000 calorie diet.
†Daily Value not established.
Ingredients: Maltodextrin, Xylitol, Natural Flavor, Calcium Chelate, Salt, L-Carnosine, Stevia, Glycine, Magnesium Chelate, Potassium Chelate, Tyrosine, Pyridoxine Hydrochloride, Manganese Chelate, Chromium Polynicotinate.
This product is processed in a facility that also processes Dairy & Soy products.
HEED Strawberry
Supplement Facts
Serving Size: 29 g (Approx 1 Level Scoop)
1 Level Scoop: 47.0 cc = 3.2 Tbsp = 9.5 tsp
  Amount Per Serving % Daily Value
Calories 100
Total Carbohydrate 27 g 9%*
Sugars 2 g
Vitamin B6 9 mg 431%
Calcium 57 mg 6%
Magnesium 31 mg 8%
Manganese 2 mg 98%
Chromium 25 mcg 21%
Chloride 33 mg 1%
Sodium 40 mg 2%
Potassium 25 mg 1%
Glycine 31 mg
L-Carnosine 50 mg
Tyrosine 11 mg
*Percent Daily Values are based on a 2,000 calorie diet.
†Daily Value not established.
Ingredients: Maltodextrin, Xylitol, Natural Flavor, Calcium Chelate, Salt, L-Carnosine, Stevia, Glycine, Magnesium Chelate, Potassium Chelate, Tyrosine, Pyridoxine Hydrochloride, Manganese Chelate, Chromium Polynicotinate.
This product is processed in a facility that also processes Dairy & Soy products.
HEED Unflavored
Supplement Facts
Serving Size: 29 g (Approx 1 Level Scoop)
1 Level Scoop: 47.0 cc = 3.2 Tbsp = 9.5 tsp
  Amount Per Serving % Daily Value
Calories 100
Total Carbohydrate 27 g 9%*
Sugars 2 g
Vitamin B6 9 mg 431%
Calcium 57 mg 6%
Magnesium 35 mg 9%
Manganese 2 mg 98%
Chromium 25 mcg 21%
Chloride 33 mg 1%
Sodium 40 mg 2%
Potassium 25 mg 1%
Glycine 31 mg
L-Carnosine 50 mg
Tyrosine 11 mg
*Percent Daily Values are based on a 2,000 calorie diet.
†Daily Value not established.
Ingredients: Maltodextrin, Xylitol, Calcium Chelate, Salt, L-Carnosine, Stevia, Glycine, Magnesium Chelate, Potassium Chelate, Tyrosine, Pyridoxine Hydrochloride, Manganese Chelate, Chromium Polynicotinate.
This product is processed in a facility that also processes Dairy & Soy products.

HEED® Sports Drink does not contain:

Artificial flavors, colors, or sweeteners; wheat, gluten, dairy compontents, added simple sugars, stimulants, fad ingredients or anything unhealthy. If an "energy drink" contains any of the above ingredients, it can cause unwanted side effects that may actually hinder your performance.

Nutrition & Usage Tips

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Product Reviews

Rated 5 out of 5 by from HEED for folks with a sensitive tummy! I have had issues with my stomach for the first 10 ironmans using every sport drink out there...often times seeing rainbows on the race course. Growing tired of blowing chunks on fellow racers, I gave HEED a try. Since then I have completed 6 Ironmans and a 50 miler on HEED and have not had any stomach issues. I give HEED a 5 tummy-friendly rating.
Date published: 2014-05-24
Rated 5 out of 5 by from I HAVE BEEN HOOKED ON HEED EVER SINCE I WAS INTRODUCED TO IT YEARS AGO AT THE SEA OTTER CLASSIC! I HAVE A BOTTLE OF HEED WITH ME ON EVERY RIDE...I AM A FIRM BELIEVER IN HAMMER NUTRITION BENEFITS, AS IT HAS INCREASED MY STRENGTH AND STAMINA...I HIGHLY RECOMMEND IT TO ALL OF MY RIDING BUDDIES!!!
Date published: 2014-05-23
Rated 5 out of 5 by from Best sports drink ever Heed is the perfect hydration drink for endurance athletes. Not too sweet but super effective for fuel replenishment ...
Date published: 2014-05-19
Rated 5 out of 5 by from California heat wave HEED has been my "go-to" drink, especially when the heat turns up like it is here in northern California.
Date published: 2014-05-16
Rated 5 out of 5 by from Great product! This is my second year of triathlon and Heed. Deliveries as advertised. Recommended.
Date published: 2014-05-16
Rated 4 out of 5 by from GreatStuff I've been avid Heed consumer for almost a decade. Love all the flavors (except when they changed the Lemon-Lime a few years back - yuck!). My only issue is the perpetual rising cost of this stuff. What gives Hammer!? It's only flavored maltodextrin formulated with some salts.. Give us poor young student athletes a break.
Date published: 2014-05-13
Rated 5 out of 5 by from Great taste. Stopped cramping issue! I had been struggling with cramping on long distance rides. heed helped immediately and tastes great! No more cramping!
Date published: 2014-05-12
Rated 5 out of 5 by from Great dependable product I have been using Heed for several years in the southern part of the country where it is 9 and over. It's never let me down.
Date published: 2014-05-11
Rated 5 out of 5 by from HEED Mandarian Orange Personally it is the best flavor of HEED. I never get tired of the taste. It has been a big component to successful hydration for my ultra training and races. Highly recommend it!
Date published: 2014-05-10
Rated 5 out of 5 by from Great Product I am training for a Half Ironman and needed a product that would give me energy throughout my long training days. This product exceeded my expectations and them some. Not to mention the different flavors. I have ordered another tub and will continue to do so until race day. Thanks Hammer for making such a great product.
Date published: 2014-05-06
Rated 4 out of 5 by from Bought for support during some distance cycling & training for the Assault on Mt Mitchell. They did make difference, but also need to make sure I increase calorie intake on these long rides to better sustain my energy level.
Date published: 2014-05-04
Rated 5 out of 5 by from Not too sweet Perfect for long rides, doesnt get overwhelmingly sweet!
Date published: 2014-05-04
Rated 4 out of 5 by from The choice for endurance Don't want to sound like a commercial, but several people who enjoy distance and endurance sports only use Hammer products. Muscle fatigue really is delayed, and when it occurs it feels smoothed out. I know a certain level of fatigue causes me to shorten or even stop my exercise. But, while using HEED or Perpetuem, fatigue is reduced and I think "I can push through this" when I'd otherwise stop. The result? Less soreness. Prolonged exercise. Improved endurance. The biggest benefit are health concerns when compared to 'performance' mixtures found at GNC or local sport supplement stores. Long term use of those products, especially pre-workout, can really mess you up and develop chemical dependence.
Date published: 2014-05-01
Rated 5 out of 5 by from Great taste with a well-honed performance !! This is great stuff! I've used a few others over the years, and I appreciate the low sugar content and great taste! I used Strawberry Heed on the recent Mulholland Challenge ride (125 miles, approximately 17,000 feet of climbing) and did not cramp once! Can't say that for some of the less fortunate cyclist! I now buy the large size so I save $$ and don't run out.
Date published: 2014-04-29
Rated 5 out of 5 by from HammerNutrition helps me to do my seventy mile ride three times a week.
Date published: 2014-04-28
Rated 5 out of 5 by from Great Stuff! I've been using Heed for a few years now. I like that is isn't nasty salty to the taste or overly sweet. It provides the electrolytes and fuel I need to keep me going. It is my beverage of choice for road rides and always in the mix on longer mountain bike rides as well. In the summertime here is is a must to keep cramping under control
Date published: 2014-04-25
Rated 4 out of 5 by from Good features I like it because there is no after taste like the commercial types of Heed.
Date published: 2014-04-24
Rated 5 out of 5 by from Have been started on the riding season for about 3 weeks.Heed is an every-ride staple. wouldn't think about not using it. Tastes great. and gives me just the right amount of fuel.
Date published: 2014-04-24
Rated 5 out of 5 by from Love this stuff! I've been using HEED for many years and have never been disappointed.
Date published: 2014-04-23
Rated 5 out of 5 by from great sports drink Been using Heed for the last 6 year and can't imagine finding a better sports drink. Very mild taste and easy to drink on the bike.
Date published: 2014-04-23
Rated 4 out of 5 by from Superior product HAve been using HEED for several years and have noted that it does not cause any gastric distress and helps on long rides in the heat of Central Texas.
Date published: 2014-04-23
Rated 5 out of 5 by from great taste Best tasting drink on the market. Very smooth and not thick like Gatorade when it gets warm
Date published: 2014-04-22
Rated 4 out of 5 by from Sweetness I've been using L/L Heed for about a year now and I get great results. My mild complaint is with the sweetness: I'd be happier with about half the Stevia and Xylitol. To me it's the difference between a good product and a fantastic one.
Date published: 2014-04-21
Rated 5 out of 5 by from Not Too Sweet I have been using this product during long runs and long bike rides. This product, like all Hammer products works extremely well.
Date published: 2014-04-21
Rated 5 out of 5 by from Excellent product I have used HEED about 10 years now by itself for running races (marathon and ultras) and training. I have used HEED mixed with Perpeteum for cycling, long distance triathlon and IRONMAN events. Excellent product, good digestion, flavor.
Date published: 2014-04-19
Rated 5 out of 5 by from Mainstay for rides around two hours After a second round of kidney stones, my urologist encouraged me to keep hydrated on rides and watch my electrolytes. HEED works well for both.
Date published: 2014-04-16
Rated 5 out of 5 by from HEED SPORTS DRINK Second time buying and worth every last oz of powder!!
Date published: 2014-04-15
Rated 5 out of 5 by from Hooked Heed hits all of the marks for me - tastes good on a ride (favorite flavors are lemon lime and orange), keeps me from cramping, and isn't syrupy.
Date published: 2014-04-11
Rated 5 out of 5 by from This is my "go to" sports beverage mix The Hammer HEED is the sports beverage mix of choice for me. I have tried other brands but keep returning to HEED. I really like the fact that this one doesn't contain simple sugars. Most of the other large commercial brands do. Good quality ingredients and the taste is not too sweet. I have tried several flavors and the Strawberry and Melon are my current favorites.
Date published: 2014-04-11
Rated 5 out of 5 by from Love this product! Fast shipping & great customer service. HEED is my drink of choice year round. Helps to prevent cramps and keeps me riding strong for hours!
Date published: 2014-04-11