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Product Detail & Benefits

Description:

HEED is a definite "step up" and welcome departure from the seemingly endless number of powdered sports drinks available to endurance athletes. One of the primary flaws inherent with most sports drinks is their reliance on simple sugars as the carbohydrate source. The use of simple sugars such as glucose, sucrose, and fructose not only severely limits the amount of calories that can be efficiently digested and utilized for energy, but also may cause wild fluctuations in energy levels. HEED's complex carbohydrate formula, on the other hand, allows you to obtain the ideal amount of calories you need, providing a more consistent and longer lasting energy supply, and without putting you at risk for the stomach distress commonly caused by simple sugars.

HEED also provides a complete, easily assimilated electrolyte profile—not just salt and potassium, which comprise the electrolyte "profile" of most other drinks. For many athletes under normal conditions, one or two scoops of HEED will completely fulfill electrolyte requirements (in addition to caloric requirements). For other athletes, the electrolyte profile in HEED will provide an excellent base from which additional Endurolytes can be added to completely satisfy electrolyte needs. With added chromium polynicotinate for maintaining stable blood glucose levels and l-carnosine for buffering lactic acid, HEED is truly in a class of its own in the world of powdered sports drinks.

So whenever a sports drink is your preferred choice, "heed" your body's desire for a superior fuel. HEED is the only choice you need to make!

Benefits:

HEED sports drink comes in the following delicious flavors: Strawberry, Melon, Mandarin Orange, Lemon-Lime, and Unflavored.

Sports drinks have been around a long time, and for many athletes they're more convenient than energy gels. Unfortunately, most sport drinks are not much more than artificially colored sugar water that does little to aid your performance and even less for your health. That is why we developed HEED as a healthy alternative; HEED's subtle tasting, complex carbohydrate formula goes down easily and supplies you with consistent, long-lasting energy and the electrolytes you need to keep pushing the pace. No citric acid is added to the formula, so it will not burn your throat or stomach. HEED's sweeteners, stevia and xylitol, are actually good for you; xylitol is especially beneficial for helping promote oral health. The full-spectrum, amino acid-chelated electrolyte profile helps satisfy your body's mineral requirements. L-carnosine and chromium polynicotinate help to buffer lactic acid and support stable blood glucose levels. If you prefer sports drinks over energy gels or like to use a combination of the two, try HEED and find out what a sports drink done right can do for your athletic performance.

FAQ Hammer Nutrition Fuels, what they are and how to use them

Less is more!
We listened to your input and feedback and reduced the size of our containers, while retaining the same amount of powder content within.

Nutrition Labels:

HEED Lemon-Lime
Nutrition Facts
Serving Size: 29 g (Approx 1 Level Scoop or single serving)
1 Level Scoop: 47.0 cc = 3.2 Tbsp = 9.5 tsp
  Amount Per Serving % Daily Value
Calories 100
Calories from Fat 0
Total Fat 0 g 0%
Sodium 45 mg 2%
Potassium 25 mg <1%
Total Carbohydrate 27 g 9%*
Sugars 2 g
Protein 0 g
Calcium 6%
Magnesium 8%
Manganese 25%
Chromium 20%
Not a significant source of total fat, saturated fat, trans fat, cholesterol, dietary fiber, vitamin A, vitamin C, and iron.
*Percent Daily Values are based on a 2,000 calorie diet.
Ingredients: Maltodextrin, Xylitol, Natural Flavor, Calcium Chelate, Potassium Chelate, Magnesium Chelate, Salt, L-Carnosine, Stevia, Glycine, Tyrosine, Manganese Chelate, Chromium Polynicotinate.
Allergen Warning: This product is processed in a facility that also processes dairy and soy products. This product contains Xylitol.
HEED Mandarin Orange
Nutrition Facts
Serving Size: 29 g (Approx 1 Level Scoop or single serving)
1 Level Scoop: 47.0 cc = 3.2 Tbsp = 9.5 tsp
  Amount Per Serving % Daily Value
Calories 100
Calories from Fat 0
Total Fat 0 g 0%
Sodium 45 mg 2%
Potassium 25 mg <1%
Total Carbohydrate 27 g 9%*
Sugars 3 g
Protein 0 g
Calcium 6%
Magnesium 8%
Manganese 25%
Chromium 20%
Not a significant source of total fat, saturated fat, trans fat, cholesterol, dietary fiber, vitamin A, vitamin C, and iron.
*Percent Daily Values are based on a 2,000 calorie diet.
Ingredients: Maltodextrin, Xylitol, Natural Flavor, Calcium Chelate, Potassium Chelate, Magnesium Chelate, Salt, L-Carnosine, Stevia, Glycine, Tyrosine, Manganese Chelate, Chromium Polynicotinate.
Allergen Warning: This product is processed in a facility that also processes dairy and soy products. This product contains Xylitol.
HEED Melon
Nutrition Facts
Serving Size: 29 g (Approx 1 Level Scoop or single serving)
1 Level Scoop: 47.0 cc = 3.2 Tbsp = 9.5 tsp
  Amount Per Serving % Daily Value
Calories 100
Calories from Fat 0
Total Fat 0 g 0%
Sodium 45 mg 2%
Potassium 25 mg <1%
Total Carbohydrate 27 g 9%*
Sugars 2 g
Protein 0 g
Calcium 6%
Magnesium 8%
Manganese 25%
Chromium 20%
Not a significant source of total fat, saturated fat, trans fat, cholesterol, dietary fiber, vitamin A, vitamin C, and iron.
*Percent Daily Values are based on a 2,000 calorie diet.
Ingredients: Maltodextrin, Xylitol, Natural Flavor, Calcium Chelate, Potassium Chelate, Magnesium Chelate, Salt, L-Carnosine, Stevia, Glycine, Tyrosine, Manganese Chelate, Chromium Polynicotinate.
Allergen Warning: This product is processed in a facility that also processes dairy and soy products. This product contains Xylitol.
HEED Strawberry
Nutrition Facts
Serving Size: 29 g (Approx 1 Level Scoop or single serving)
1 Level Scoop: 47.0 cc = 3.2 Tbsp = 9.5 tsp
  Amount Per Serving % Daily Value
Calories 100
Calories from Fat 0
Total Fat 0 g 0%
Sodium 45 mg 2%
Potassium 25 mg <1%
Total Carbohydrate 27 g 9%*
Sugars 2 g
Protein 0 g
Calcium 6%
Magnesium 8%
Manganese 25%
Chromium 20%
Not a significant source of total fat, saturated fat, trans fat, cholesterol, dietary fiber, vitamin A, vitamin C, and iron.
*Percent Daily Values are based on a 2,000 calorie diet.
Ingredients: Maltodextrin, Xylitol, Natural Flavor, Calcium Chelate, Potassium Chelate, Magnesium Chelate, Salt, L-Carnosine, Stevia, Glycine, Tyrosine, Manganese Chelate, Chromium Polynicotinate.
Allergen Warning: This product is processed in a facility that also processes dairy and soy products. This product contains Xylitol.
HEED Unflavored
Nutrition Facts
Serving Size: 29 g (Approx 1 Level Scoop)
1 Level Scoop: 47.0 cc = 3.2 Tbsp = 9.5 tsp
  Amount Per Serving % Daily Value
Calories 100
Calories from Fat 0
Total Fat 0 g 0%
Sodium 45 mg 2%
Potassium 25 mg <1%
Total Carbohydrate 27 g 9%*
Sugars 2 g
Protein 0 g
Calcium 6%
Magnesium 8%
Manganese 25%
Chromium 20%
Not a significant source of total fat, saturated fat, trans fat, cholesterol, dietary fiber, vitamin A, vitamin C, and iron.
*Percent Daily Values are based on a 2,000 calorie diet.
Ingredients: Maltodextrin, Xylitol, Calcium Chelate, Potassium Chelate, Magnesium Chelate, Salt, L-Carnosine, Stevia, Glycine, L-Tyrosine, Manganese Chelate, Chromium Polynicotinate.
Allergen Warning: This product is processed in a facility that also processes dairy and soy products. This product contains Xylitol.

HEED® Sports Drink does not contain:

Wheat, gluten, dairy, added simple sugars, stimulants, fad ingredients, or artificial flavors, colors, or sweeteners. If an "energy drink" contains any of the above ingredients, it can cause unwanted side effects that may actually hinder your performance.

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Product Reviews

Rated 5 out of 5 by from Long Time User I was introduced to Heed by a triathlon coach and have used it for a number of years now as my only sports drink. The flavors are not too strong (prefer Mandarin Orange and Strawberry). I like the fact that Heed contains no simple sugars. I buy the 80 serving size because it gets hot here in Texas during the summer!
Date published: 2015-06-29
Rated 5 out of 5 by from Finally! I recently switched to Hammer Nutritional products and I am happy I did! Heed is just about the first on-bike product I've ever used that completely agrees with my system, tastes great cold and doesn't get disgusting when it gets warmer. It's super fine texture means it blends very well too. Nice mild flavor.
Date published: 2014-08-14
Rated 5 out of 5 by from As Advertised As advertised, the taste and performance is far superior to the name brand sports drinks. My only complaint would be that when the drink is shaken it tends to foam, and while running I don't like drinking that much air with my fluid. I'm hoping I can find a baffled water bottle that might reduce the foaming.
Date published: 2014-07-23
Rated 5 out of 5 by from Just What I Needed! Literally - after years & years of searching, grueling yeas on the soccer field & in the gym, I stumbled upon Hammer Nutrition's webpage. Heed is a perfect supplement for me. No unnecessary sugars & additives. Works great & delivers thorough energy & endurance for weight lifting sessions as well as running!
Date published: 2014-09-08
Rated 5 out of 5 by from I HAVE BEEN HOOKED ON HEED EVER SINCE I WAS INTRODUCED TO IT YEARS AGO AT THE SEA OTTER CLASSIC! I HAVE A BOTTLE OF HEED WITH ME ON EVERY RIDE...I AM A FIRM BELIEVER IN HAMMER NUTRITION BENEFITS, AS IT HAS INCREASED MY STRENGTH AND STAMINA...I HIGHLY RECOMMEND IT TO ALL OF MY RIDING BUDDIES!!!
Date published: 2014-05-23
Rated 4 out of 5 by from Great Drink Mix We (my wife and I) like this product because it delivers good nutrients without being overly sweet. My wife in particular has a hard time getting any food down while cycling but by adding this to her water (and some Perpetuem) she can take in a good amount of calories while hydrating
Date published: 2014-04-04
Rated 5 out of 5 by from My Everyday Go To Fuel I love to use Heed before and while I swim. I keeps me fueled without the sugar bonk, I also like to use it on my runs and biking. It's easy on my stomach and tastes good. I like the Strawberry flavor personally and I can use a Gel before hand without any worries of GI issues.
Date published: 2015-02-28
Rated 5 out of 5 by from HEED, the perfect sports drink I've used Hammer products for several years. HEED is the perfect sports drink for me. Its not too sweet and contains a complete electrolyte profile. I use it for running and cycling. I used mostly Strawberry but recently ordered the Melon flavor as well, can't wait to try it.
Date published: 2013-12-05
Rated 5 out of 5 by from Used by the whole family Heed keeps our energy balanced during long days of training or activity. My son used it during a six hour table tennis training camp and my wife uses it during golf. I use it while training for open water swimming and distance running events. Predictable results every time!
Date published: 2015-06-20
Rated 4 out of 5 by from This product delivers. I have been using this product for about six years and it has performed very well. It has helped me from bonking during many training sessions, particularly in the morning when I am training on an empty stomach for an hour or two. All flavors are light and refreshing.
Date published: 2014-08-10
Rated 5 out of 5 by from More Energy I've just begun using Heed and am very happy with it. Even if it's all in my head, I seem to have more energy during a run. I sweat a lot, and I am confident Heed helps to replace the electrolytes I lose. It isn't exactly "unflavored," however. I'd prefer if it were.
Date published: 2014-08-23
Rated 5 out of 5 by from Heed Melon luv it I took delivery of this product a month ago amongst other Hammer products. I luv it. Living in Dubai in 100 degree plus HEED is a must. I even have my kids on it. Trying to get kids to drink electrolytes and not soda is a nightmare. They cant get enough of this stuff
Date published: 2014-09-10
Rated 5 out of 5 by from awesome stuff great stuff - I find lemon/lime naturally helps quench my thirst and tastes great, I simply ordered strawberry in my next order to try something new....and it tastes great too! I do wish all Heed had less calories because otherwise I would drink it more often.
Date published: 2014-01-12
Rated 5 out of 5 by from Excellent Sports Drink This is the first year I have used HEED for training and in competition. It is not cloying or overly sweet or tart, compared to other mixable sports drinks I have used in the past. Very easy to consume on hot days. It seems to work very well as a lactic buffer.
Date published: 2014-08-27
Rated 5 out of 5 by from Feels Great! As a crossfitter I started using Heed two weeks ago and love it. I feel strong during my WODs and noticed I was taking fewer shorter breaks. Also I noticed I wasn't as sore the day after. I love it so much our gym now sells it. Great product
Date published: 2015-02-16
Rated 5 out of 5 by from LOVE THIS STUFF! The mild flavor of your product is excellent, (Mellon HEED), which means I can drink before and during my longer excursions and the content keeps my muscles from tightening up so I can maintain top performance. I will be back soon for more.
Date published: 2014-07-16
Rated 5 out of 5 by from Can't ride without it I have been using HEED for couple of years now and won't ride without it. I had been having problems with cramping and dehydration, HEED was recommend as a solution along with Endurolytes. Love them both and are a staple for all my rides.
Date published: 2015-05-22
Rated 5 out of 5 by from Excellent product I have used HEED about 10 years now by itself for running races (marathon and ultras) and training. I have used HEED mixed with Perpeteum for cycling, long distance triathlon and IRONMAN events. Excellent product, good digestion, flavor.
Date published: 2014-04-19
Rated 5 out of 5 by from I can't get away from the Strawberry! Recommendations say to use Perpetum for longer distances, however, I can get away from Heed Strawberry. It goes down with a smooth flavor, sits easy in the stomach and keeps me going. I love this stuff and can't imagine a day without it.
Date published: 2015-04-04
Rated 4 out of 5 by from Sweetness I've been using L/L Heed for about a year now and I get great results. My mild complaint is with the sweetness: I'd be happier with about half the Stevia and Xylitol. To me it's the difference between a good product and a fantastic one.
Date published: 2014-04-21
Rated 5 out of 5 by from great stuff Heed is excellent as always. The only bad thing is that compared to the bags of heed the mouth of the tub is too small to fit your hand inside to reach all the way to the bottom to get a few scoops unless you have dainty little hands.
Date published: 2014-06-15
Rated 5 out of 5 by from HEED is wonderful! HEED has been super beneficial for all three of my guys in sports. Finally--no more gatorade! All of my guys perform well and love the overall feeling and lasting endurance they have with drinking HEED during their practice and races.
Date published: 2014-10-14
Rated 5 out of 5 by from Heed is great I like Heed because it contains only glucose (maltodextrin) and not fructose. It also has a mild and pleasant taste and isn't too sweet. I usually buy orange but decided to try strawberry. It is pleasant but I still prefer the orange.
Date published: 2015-07-03
Rated 5 out of 5 by from Excellent Product! I use Heed for off road endurance motorcycle races ranging from 2 to 5 hours in duration sometimes in extreme heat; great product with great taste which allows me to stay hydrated and energized for multiple races over a weekend.
Date published: 2015-03-05
Rated 5 out of 5 by from Heed is my fuel of choice!!! Heed has been instrumental in raising my level of cycling. It is great to have extra energy to keep training hard. For my higher level rides I use Race Caps & Heed...these products have made a significant difference for me!!!
Date published: 2014-09-06
Rated 4 out of 5 by from Bought for support during some distance cycling & training for the Assault on Mt Mitchell. They did make difference, but also need to make sure I increase calorie intake on these long rides to better sustain my energy level.
Date published: 2014-05-04
Rated 5 out of 5 by from Heed works for me. The best thing about it is that HEED stays in my stomach. I have found many other products make me feel sick. HEED is easy on my stomach. I ordered online and my product was here in just a few days, great customer service.
Date published: 2014-09-16
Rated 1 out of 5 by from Sadly, all I can taste is the sweetener and not the mandarin orange flavor. No one here likes it. Have practically the whole container left, trying to figure out clever ways to mix it into other drinks to hide the flavor.
Date published: 2014-08-08
Rated 5 out of 5 by from Did it's Job HEED arrived just in time for a 70.3 tri. I loaded my bike with 60 ozs and felt great headed into the run. It was a very hot day (90 F) but I had no issues with hydration. Great product. I will be a returning customer.
Date published: 2014-07-18
Rated 5 out of 5 by from Refreshing electrolyte replenishment This product more than satisfies my needs here on the edge of the desert. Constant heat, continuous body-fluid loss working ranch and riding bicycle for exercise. Never have trouble with cramps or sense of flexibility.
Date published: 2014-09-08
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