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Product Detail & Benefits

Description:

HEED is a definite "step up" and welcome departure from the seemingly endless number of powdered sports drinks available to endurance athletes. One of the primary flaws inherent with most sports drinks is their reliance on simple sugars as the carbohydrate source. The use of simple sugars such as glucose, sucrose, and fructose not only severely limits the amount of calories that can be efficiently digested and utilized for energy, but also may cause wild fluctuations in energy levels. HEED's complex carbohydrate formula, on the other hand, allows you to obtain the ideal amount of calories you need, providing a more consistent and longer lasting energy supply, and without putting you at risk for the stomach distress commonly caused by simple sugars.

HEED also provides a complete, easily assimilated electrolyte profile—not just salt and potassium, which comprise the electrolyte "profile" of most other drinks. For many athletes under normal conditions, one or two scoops of HEED will completely fulfill electrolyte requirements (in addition to caloric requirements). For other athletes, the electrolyte profile in HEED will provide an excellent base from which additional Endurolytes can be added to completely satisfy electrolyte needs. With added chromium polynicotinate for maintaining stable blood glucose levels and l-carnosine for buffering lactic acid, HEED is truly in a class of its own in the world of powdered sports drinks.

So whenever a sports drink is your preferred choice, "heed" your body's desire for a superior fuel. HEED is the only choice you need to make!

Benefits:

HEED sports drink comes in the following delicious flavors: Strawberry, Melon, Mandarin Orange, Lemon-Lime, and Unflavored.

Sports drinks have been around a long time, and for many athletes they're more convenient than energy gels. Unfortunately, most sport drinks are not much more than artificially colored sugar water that does little to aid your performance and even less for your health. That is why we developed HEED as a healthy alternative; HEED's subtle tasting, complex carbohydrate formula goes down easily and supplies you with consistent, long-lasting energy and the electrolytes you need to keep pushing the pace. No citric acid is added to the formula, so it will not burn your throat or stomach. HEED's sweeteners, stevia and xylitol, are actually good for you; xylitol is especially beneficial for helping promote oral health. The full-spectrum, amino acid-chelated electrolyte profile helps satisfy your body's mineral requirements. L-carnosine and chromium polynicotinate help to buffer lactic acid and support stable blood glucose levels. If you prefer sports drinks over energy gels or like to use a combination of the two, try HEED and find out what a sports drink done right can do for your athletic performance.

FAQ Hammer Nutrition Fuels, what they are and how to use them

Less is more!
We listened to your input and feedback and reduced the size of our containers, while retaining the same amount of powder content within.

Nutrition Labels:

HEED Lemon-Lime
Nutrition Facts
Serving Size: 29 g (Approx 1 Level Scoop or single serving)
1 Level Scoop: 47.0 cc = 3.2 Tbsp = 9.5 tsp
  Amount Per Serving % Daily Value
Calories 100
Calories from Fat 0
Total Fat 0 g 0%
Sodium 45 mg 2%
Potassium 25 mg <1%
Total Carbohydrate 27 g 9%*
Sugars 2 g
Protein 0 g
Calcium 6%
Magnesium 8%
Manganese 25%
Chromium 20%
Not a significant source of total fat, saturated fat, trans fat, cholesterol, dietary fiber, vitamin A, vitamin C, and iron.
*Percent Daily Values are based on a 2,000 calorie diet.
Ingredients: Maltodextrin, Xylitol, Natural Flavor, Calcium Chelate, Potassium Chelate, Magnesium Chelate, Salt, L-Carnosine, Stevia, Glycine, Tyrosine, Manganese Chelate, Chromium Polynicotinate.
Allergen Warning: This product is processed in a facility that also processes dairy and soy products. This product contains Xylitol.
HEED Mandarin Orange
Nutrition Facts
Serving Size: 29 g (Approx 1 Level Scoop or single serving)
1 Level Scoop: 47.0 cc = 3.2 Tbsp = 9.5 tsp
  Amount Per Serving % Daily Value
Calories 100
Calories from Fat 0
Total Fat 0 g 0%
Sodium 45 mg 2%
Potassium 25 mg <1%
Total Carbohydrate 27 g 9%*
Sugars 3 g
Protein 0 g
Calcium 6%
Magnesium 8%
Manganese 25%
Chromium 20%
Not a significant source of total fat, saturated fat, trans fat, cholesterol, dietary fiber, vitamin A, vitamin C, and iron.
*Percent Daily Values are based on a 2,000 calorie diet.
Ingredients: Maltodextrin, Xylitol, Natural Flavor, Calcium Chelate, Potassium Chelate, Magnesium Chelate, Salt, L-Carnosine, Stevia, Glycine, Tyrosine, Manganese Chelate, Chromium Polynicotinate.
Allergen Warning: This product is processed in a facility that also processes dairy and soy products. This product contains Xylitol.
HEED Melon
Nutrition Facts
Serving Size: 29 g (Approx 1 Level Scoop or single serving)
1 Level Scoop: 47.0 cc = 3.2 Tbsp = 9.5 tsp
  Amount Per Serving % Daily Value
Calories 100
Calories from Fat 0
Total Fat 0 g 0%
Sodium 45 mg 2%
Potassium 25 mg <1%
Total Carbohydrate 27 g 9%*
Sugars 2 g
Protein 0 g
Calcium 6%
Magnesium 8%
Manganese 25%
Chromium 20%
Not a significant source of total fat, saturated fat, trans fat, cholesterol, dietary fiber, vitamin A, vitamin C, and iron.
*Percent Daily Values are based on a 2,000 calorie diet.
Ingredients: Maltodextrin, Xylitol, Natural Flavor, Calcium Chelate, Potassium Chelate, Magnesium Chelate, Salt, L-Carnosine, Stevia, Glycine, Tyrosine, Manganese Chelate, Chromium Polynicotinate.
Allergen Warning: This product is processed in a facility that also processes dairy and soy products. This product contains Xylitol.
HEED Strawberry
Nutrition Facts
Serving Size: 29 g (Approx 1 Level Scoop or single serving)
1 Level Scoop: 47.0 cc = 3.2 Tbsp = 9.5 tsp
  Amount Per Serving % Daily Value
Calories 100
Calories from Fat 0
Total Fat 0 g 0%
Sodium 45 mg 2%
Potassium 25 mg <1%
Total Carbohydrate 27 g 9%*
Sugars 2 g
Protein 0 g
Calcium 6%
Magnesium 8%
Manganese 25%
Chromium 20%
Not a significant source of total fat, saturated fat, trans fat, cholesterol, dietary fiber, vitamin A, vitamin C, and iron.
*Percent Daily Values are based on a 2,000 calorie diet.
Ingredients: Maltodextrin, Xylitol, Natural Flavor, Calcium Chelate, Potassium Chelate, Magnesium Chelate, Salt, L-Carnosine, Stevia, Glycine, Tyrosine, Manganese Chelate, Chromium Polynicotinate.
Allergen Warning: This product is processed in a facility that also processes dairy and soy products. This product contains Xylitol.
HEED Unflavored
Nutrition Facts
Serving Size: 29 g (Approx 1 Level Scoop)
1 Level Scoop: 47.0 cc = 3.2 Tbsp = 9.5 tsp
  Amount Per Serving % Daily Value
Calories 100
Calories from Fat 0
Total Fat 0 g 0%
Sodium 45 mg 2%
Potassium 25 mg <1%
Total Carbohydrate 27 g 9%*
Sugars 2 g
Protein 0 g
Calcium 6%
Magnesium 8%
Manganese 25%
Chromium 20%
Not a significant source of total fat, saturated fat, trans fat, cholesterol, dietary fiber, vitamin A, vitamin C, and iron.
*Percent Daily Values are based on a 2,000 calorie diet.
Ingredients: Maltodextrin, Xylitol, Calcium Chelate, Potassium Chelate, Magnesium Chelate, Salt, L-Carnosine, Stevia, Glycine, L-Tyrosine, Manganese Chelate, Chromium Polynicotinate.
Allergen Warning: This product is processed in a facility that also processes dairy and soy products. This product contains Xylitol.

HEED® Sports Drink does not contain:

Wheat, gluten, dairy, added simple sugars, stimulants, fad ingredients, or artificial flavors, colors, or sweeteners. If an "energy drink" contains any of the above ingredients, it can cause unwanted side effects that may actually hinder your performance.

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Product Reviews

Rated 5 out of 5 by from Great taste, no sugar Love HEED for those days you just don't want to suck down a gel! Doesn't bother my stomach like other sports drinks are known to do. Is a nice light flavor, no added sugars, keeps you going.
Date published: 2014-06-04
Rated 5 out of 5 by from HEED Mandarian Orange Personally it is the best flavor of HEED. I never get tired of the taste. It has been a big component to successful hydration for my ultra training and races. Highly recommend it!
Date published: 2014-05-10
Rated 5 out of 5 by from works~ on long bikes I used a lot of heed, it helps, usually right away I'll feel an energy boost from sipping on it. I do 2 scoops per bottle from start to finish on 100+ mile rides
Date published: 2014-07-06
Rated 5 out of 5 by from Workout energy I find it difficult to eat within 3 hours of training, and I use Heed just prior to and during my workout. I find it a great source of fuel to keep me going strong.
Date published: 2013-12-04
Rated 5 out of 5 by from HEED is a lifesaver! HEED has been a staple in my daily cycling activity for years. Thanks Hammer Nutrition for the Superior product and outstanding A++ service.
Date published: 2014-09-05
Rated 5 out of 5 by from Born again Hammer user! It's been a few years since I used Hammer. I typically don't use supplements because I'm Vegan and I don't like strange ingredients in my body. But after some research, I bought several gels and heed packets for my hydration backpack. I used everything according as directed. Not only did I feel great and my energy levels stay high the whole race, I set a new marathon PR by 3 minutes! For me that's awesome because I did not get to train as hard as I wanted to. Thanks Hammer!
Date published: 2014-06-22
Rated 5 out of 5 by from Can Feel the Difference Great product. I can feel a big difference when I use it. I feel more energetic and hydrated. I recommend it :)
Date published: 2015-06-11
Rated 5 out of 5 by from Heed Drink Mix Been using this product for a few years now, perfect nutrition mix for my shorter hard effort workouts!
Date published: 2014-06-01
Rated 5 out of 5 by from Good stuff! My dad is a cyclist. So, I know it would do the job. Thank you, for making a good product.
Date published: 2014-05-28
Rated 5 out of 5 by from Tasty mix I mix Hammer Nutrition lemon-lime HEED with orange-vanilla Perpetuem for a tasty mix.
Date published: 2013-12-05
Rated 5 out of 5 by from Best Hydration Hammer Heed keeps me perfectly hydrated on any length ride in any kind of weather!
Date published: 2015-05-20
Rated 5 out of 5 by from reliably excellent no other product in its class can touch the performance of HEED.
Date published: 2013-12-04
Rated 5 out of 5 by from Great for Active Recovery Days When it comes to getting through an active recovery day HEED is the help you need. The body demands a little TLC after being pushed too hard. Sitting on the couch is not the remedy; a light workout is. Having HEED close at hand not only sustains energy; it gives you the confidence to know that you are treating your body as you should despite feeling a bit used up. You are supposed to feel better after an active recovery workout. HEED will ensure that you do.
Date published: 2014-02-15
Rated 4 out of 5 by from Helps maintain my energy ... I started using this a week ago before/during my dressage riding lessons. It's making a difference for me as the hot weather begins in Florida. I drink about half 15 mins before the 45 min lesson and the other half during the next hour when I'm washing and grooming my horse. My energy level stays up .. no crash. I'm 67 yrs old, and need a boost for this type of (2-1/2 hour) strenuous exercise. The taste is pleasant ... not sweet, and not too fruity orange.
Date published: 2015-04-05
Rated 5 out of 5 by from Look no further, this is the best For sometime I struggled with not having great nutrition on long rides and runs. I would finish feeling depleted and tired, sometimes nauseous. It wasn't until I decided to give the Hammer products a try did I learn how important proper fueling for long training was. Heed and Perpeteum are now the only nutrition I use. From 100 mile centuries, to Half Iron events, this stuff works! Not only do I finish well, I am not completely wiped out afterwards.
Date published: 2014-09-30
Rated 1 out of 5 by from Heed tastes awful Although I've used several Hammer products over the years, this is the first time I've used Heed. I wish I had tested a smaller package before buying the large container... this stuff tastes absolutely awful. It's understandable that a product which is man-made - even from healthy ingredients - won't taste as wonderful as natural drinks....but this has a very strong, distinct chemical taste. If I could return it and get a refund, I would.
Date published: 2015-04-10
Rated 5 out of 5 by from Tastes Great - All the Time!!!! This has been a consistently used product by me, my wife and my daughter. Living in Arizona where it tends to go from cool to hot during a typical activity, it's important to have a drink that tastes good when cold, warm and even sometimes hot. Heed does this. It also provides a very reliable and consistent energy source and the various flavors provide an opportunity to change things up a bit.
Date published: 2014-08-15
Rated 4 out of 5 by from Solid sports drink alternative What originally attracted me was a recommendation from my brother-in-law who works for a bike parts company and the lack of anything that you don't need a sports drink. What I like now, after having tried it several times, is that it provides you some solid energy during your ride and afterwards. The only downside (a slight) is that it does get chunky. It is now a must-have on a ride I take!
Date published: 2014-07-19
Rated 5 out of 5 by from Really Works Riding with type II diabetes I usually drink plain water on my bike rides because of the highs and lows I experience with sports drinks. After reading the reviews about Heed on your website I decided to give it a try. I couldn't believe how well this stuff works. Not only on the bike but my after ride recovery is much quicker. The Mandarin Orange also taste great. Thanks!
Date published: 2014-12-03
Rated 5 out of 5 by from This is my "go to" sports beverage mix The Hammer HEED is the sports beverage mix of choice for me. I have tried other brands but keep returning to HEED. I really like the fact that this one doesn't contain simple sugars. Most of the other large commercial brands do. Good quality ingredients and the taste is not too sweet. I have tried several flavors and the Strawberry and Melon are my current favorites.
Date published: 2014-04-11
Rated 5 out of 5 by from Great taste with a well-honed performance !! This is great stuff! I've used a few others over the years, and I appreciate the low sugar content and great taste! I used Strawberry Heed on the recent Mulholland Challenge ride (125 miles, approximately 17,000 feet of climbing) and did not cramp once! Can't say that for some of the less fortunate cyclist! I now buy the large size so I save $$ and don't run out.
Date published: 2014-04-29
Rated 4 out of 5 by from HEED works in my book I use this on my shorter workouts because of the conveniance it provides. I don't have to stack my bike and jersey pockets with all sorts of bottles. I typically load on bottle up with Lemon Lime HEED for 1.5-2 hours and take another bottle of plain water with me. I don't get the fatigued feeling in my legs, and it goes down easily without the follow up burps.
Date published: 2014-03-12
Rated 5 out of 5 by from Great Stuff! I've been using Heed for a few years now. I like that is isn't nasty salty to the taste or overly sweet. It provides the electrolytes and fuel I need to keep me going. It is my beverage of choice for road rides and always in the mix on longer mountain bike rides as well. In the summertime here is is a must to keep cramping under control
Date published: 2014-04-25
Rated 5 out of 5 by from there is no equal I recently did a race (after an 8 year hiatus) and they had HEED and endurolytes! The products worked outstanding in the race, which was in July in Texas at night time but still very warm. I suddenly remembered why I used them in the past. Both products are a must have if you want to feel great while you train and race. HAMMER ON!
Date published: 2015-08-22
Rated 5 out of 5 by from Good stuff Have been using Heed for several years-my local guy was out of it, so I ordered online. Have always liked the idea of all natural ingredients-fewer digestion problems.  Will continue to use Hammer products-seem to be the best on the market for consistency of value. They also work well and have simple sugars instead of sucrose. 
Date published: 2014-01-02
Rated 5 out of 5 by from Hammer Nutrition - Heed Sports Drink I won HEED, strawberry kind, at a triathlon. I've used the product and was almost running out so I decided to seek HAMMER online and order HEED. It has enhanced my running down the dirt road, giving me energy. I have a problem with nausea prior to triathlon meets as opposed to brick training workouts. The nerves get to me. I wondered about the other products, but didn't know. I'm thankful to see a bag full of free samples and the ones I was looking at was Pepertum (sp?) was included. Thanks so much! I'll give this a try and see. For me, it seems liquid content is best than solids. Still working on HOW to make my triathlon experience a PLUS w/o having to worry of running out of energy, feeling so nauseous, ready to puke, and/or cramping. I've done 6 triathlons up to date and some were positive and some were 'struggling' Thanks again! Will try our your products and may order others in the future :) I take whole food supplements that give me some oomph as well.
Date published: 2014-01-20
Rated 5 out of 5 by from At 53, I started Downhill Mountain Biking Started mountain biking and was quickly awakened to how important it is to be properly prepared. Had the equipment, did NOT have the proper nutrition or endurance products. A friend told me about HEED. It helped to change my entire level of enjoyment for the sport. Now, I pedal longer, don't cramp, and recover faster. Thanks!
Date published: 2014-12-04
Rated 5 out of 5 by from HEED performs as designed! Currently, I use HEED as nutritional support while performing multiple extended physical labor activities outside in 90+ degree weather. No cramping, no bonking, no nausea. Of course, as suggested, I enjoy the results of HEED when combined with Endurolytes and Hammer Gel. I couldn't be happier!!!
Date published: 2015-07-07
Rated 4 out of 5 by from GreatStuff I've been avid Heed consumer for almost a decade. Love all the flavors (except when they changed the Lemon-Lime a few years back - yuck!). My only issue is the perpetual rising cost of this stuff. What gives Hammer!? It's only flavored maltodextrin formulated with some salts.. Give us poor young student athletes a break.
Date published: 2014-05-13
Rated 5 out of 5 by from Great Product I am training for a Half Ironman and needed a product that would give me energy throughout my long training days. This product exceeded my expectations and them some. Not to mention the different flavors. I have ordered another tub and will continue to do so until race day. Thanks Hammer for making such a great product.
Date published: 2014-05-06
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